Belly button is a company set up from Manchester that focus
on hand craft unique cards for their customers. Their key selling point is that
all the cards which they create have been handmade the designs of their cards
is what truly stands out they work with painters, illustrators and textile
workers to produce beautiful one of a kind pieces. Personalised cards where you
add your own messages and choose the finishing touches cost around £8.00.
Reproduced cards cost between roughly £3.00 - £4.00. I’m working on cards the
same size as what the class as ‘large’ at 8inchs square. The way in which I am
producing the sample I feel they would theoretically be sold at the same price
as their personalised cards. By making a few changes though removing the actual
material and scanning the fabric in and printing it onto fabric It could make
the cards easier to reproduce and cheaper to sell. By also reducing the size I
feel I would be able to produce the cards at a similar rate as their reproduced
cards. I like the idea of the cards having the different layers to them in
which they do now and I would want to keep the aspect to the but it would be
whether people would be willing to pay the price.
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